Investments cited: Tire Factory on a roll with record sales growth

Comparable-store units were up more than 20 percent as member purchases rose more than 15 percent.

“Our tremendous sales growth in a slow economy is due to bringing more value to our members who pass along the savings to their customers,” says CEO John Kreidel.

“Tire Factory owners keep re-investing in their stores, the Tire Factory brand and their people to improve the customer experience, and it is really paying off,” he reports.

“Members have improved facilities this past year and focused their efforts on the most recognized tire brands in the world, such as Goodyear, Dunlop and Nokian Tyres,” says Kreidel.

“I’d like to recognize our members for creating phenomenal sales results in a tough economic climate,” says Chris Cornelius, the organization’s chairman of the board and co- owner of Clair & Dee’s Tire Factory in Rexburg, Idaho.

“It’s only by working together as a team with our management and key manufacturers that we were able to help our members succeed in 2010,” Cornelius notes. “I’m proud to be a member of Tire Factory and the direction we are going.”

Tire Factory serves its membership via two regional distribution centers in Portland, Ore. and Salt Lake City.

For more information, visit www.tirefactory.com.