Date: April 6th, 2012
The Georgia Collision Industry Association (GCIA) recently completed their 6th Annual Labor & Materials Rate Survey for Metro Atlanta. The survey was conducted by CSi Complete to ensure unbiased data collection.
Like this article? Sign up to receive our weekly news blasts here.CSi Complete is a provider of customer satisfaction indexing to collision repair, insurance companies and other service industries. For more information go to www.csicomplete.com.
GCIA said its goal in conducting this annual survey and sharing the results is twofold:
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To utilize an impartial company to identify and communicate statistically valid figures representing the prevailing labor and material rate for collision repair services offered in the Atlanta Metro area, and
- To communicate the results of the research to both collision repair facilities, insurance carriers and the appropriate parties involved in serving the consumer in the repair and claims handling process.
The 2012 survey indicates a 1.56% average increase over 2011 rates, bringing labor rates to $42 and materials to $30.
To review the survey results – click here.
The GCIA encourages all claims managers and insurance company executives to review the 2012 GCIA Labor Rate Survey results. GCIA urges you and your company to join the GCIA in its efforts to alleviate the variances between the actual prevailing rates (as shown in its survey) versus the rates some carriers are currently compensating collision repair shops for materials and labor in Metro Atlanta.
The GCIA has conducted this survey for six consecutive years. No other industry association in the U.S. has collected this amount of accurate data on collision materials and labor rates, GCIA said. This year, 292 shops participated and the results demonstrate the actual prevailing rate in the Atlanta marketplace.
GCIA said that the information offered should be used to ensure companies are fulfilling their obligations to policyholders by reimbursing for the actual prevailing rates in Metro Atlanta. For more information about the GCIA or the results of this survey, contact Executive Director Howard Batchelor, at [email protected].