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SFK Launches New Video Series Featuring Bogi Lateiner

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Sept. 9, 2015—SFK announced on Tuesday a series of online videos featuring master technician Bogi Lateiner, owner of 180° Automotive in Phonenix, Ariz., and co-host of Velocity’s “All Girls Garage.”

The video series on SKF’s YouTube channel provides overviews, shop tips and automotive technical tips.

SKF recently launched its first set of videos with Lateiner, showing a step-by-step demonstration of a replacement of a worn front hub bearing using SKF’s all-in-one hub bearing kit.

“SKF is thrilled to partner with a skilled master technician and successful shop owner such as Bogi,” said Brian Jungmann, marketing communication project leader, SKF. “SKF’s new video series will show auto technicians, shop owners and consumers alike how to save time and improve vehicle performance.”

The SKF’s hub bearing kit is designed to save time by providing a technician everything they need to replace a hub bearing, including a cartridge-style wheel bearing, C-clip, axle nut, seals and the only premium hub flange in the aftermarket that meets 100 percent OE Specification. The hub bearing kit reduces the chance of customer returns by providing quality parts designed to fit together.

“There’s nothing worse than having to call the customer back and explain why the repair is going to take longer or cost more,” said Lateiner. “With the SKF hub bearing kit, there’s no fuss, no rust – just brand new parts. Everything you need is in one box.”

The following videos from SKF’s video series with Bogi are available:

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