Honda to Release Quarterly Magazine
Oct. 27, 2016—American Honda has released a new magazine called ProFirst Quarterly. The focus of the magazine is to promote the ProFirst certified program and promote the complete and correct collision repair of all Honda and Acura vehicles.
The first issue will be mailed to every ProFirst certified shop and about 5,000 select body shops throughout the U.S. The magazine will also be available at SEMA and through select Honda and Acura dealers.
The first issue will feature several technical articles, one featuring pre- and post-repair scanning. Also featured will be profiles of various ProFirst shops, guest columns from industry veterans Mike Anderson and Mark Claypool and articles from I-CAR and VerfiFacts.