Running a Shop Sales+Marketing Technology

Rotary Lift to Debut New Two-Post Lift at NADA

Order Reprints

Jan. 8, 2015—Rotary Lift announced on Thursday that it will unveil its new Shockwave-equipped, two-post lift at the upcoming NADA Convention & Expo, Jan. 22–25 in San Francisco.

The 12,000 lb.–capacity SPO12-SW EH3 lift features three feet of extra height and will be loaded with the tallest, longest version of the new Ford Transit full-size commercial van in the Rotary Lift booth (#2519S) at the event.

"Ford, Mercedes-Benz, Nissan and Ram have created a market for high-roof vans that did not exist a few years ago," Jim Dirksen, vice president of light-duty lifting for Rotary Lift, said in a release. "As sales of these vehicles increase, dealers will need to have the right equipment to perform service work on even the largest vans. Our new extended-height SPO12 12,000 lb. capacity two-post lift not only can pick up all of these vans, when it's equipped with Shockwave technology, it's also the fastest such lift in the world."

The SPO12 two-post lift features a symmetric design that keeps a heavy vehicle's center of gravity directly between the columns for maximum stability. With the three-foot extended height option, the lift has an overall height of more than 16 feet. This provides ample room to work under tall vehicles like the high-roof Transit, which is slightly more than nine feet tall.

Equipped with Rotary Lift's Shockwave package, the SPO12 can lift a vehicle 80 inches in just 25 seconds and lower it in 19 seconds.

Rotary Lift will also use the NADA Expo to introduce dealers to a patent-pending accessory that shows technicians, shop managers, and health and safety officials at a glance if a lift is resting on its locks.

Related Articles

OEConnection a finalist for PACE Award

Toyota Recognizes Continental’s Rear Cross Traffic Alert

Web Marketing Association Seeks Best Automotive Website

You must login or register in order to post a comment.