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Collision Hub and BASF partner for waterborne broadcast

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March 14, 2011 — Collision Hub on Friday will air a live broadcast of BASF Automotive Refinish Solutions’ waterborne panel discussion, scheduled to take place at the AASP NORTHEAST Tradeshow.

The program, hosted by BASF’s Tom Horner, will feature some of the company’s current waterborne partners for a discussion about transitioning to a waterborne paint system.

“BASF Automotive Refinish is very pleased to have the opportunity to spread the word about waterborne paint systems to attendees at the AASP NORTHEAST Tradeshow,” said Darlene Eilenberger, director of marketing for BASF in North America. “And thanks to Collision Hub, BASF can now share its waterborne panel discussion with the entire nation via a live Web cast.”

Kristen Felder, founder of Collision Hub, said she was “excited about another opportunity to provide a much-needed educational service to the collision repair industry.”

The broadcast will begin at 8 p.m. EST at Collision Hub is a networking and multimedia marketing website created for the collision repair industry.

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