May 20, 2011 — In a bid to educate state legislators about the importance of the aftermarket industry, the Alliance of State Automotive Aftermarket Associations (ASAAA) has boosted efforts on a national industry education and awareness program.
The ASAAA Legislator Education and Awareness Program, which was formed in January, was a topic at the recent Automotive Aftermarket Industry Association (AAIA) Leadership Days in San Antonio, Texas. The program is intended to create a blueprint whereby state associations and industry companies can implement creative industry education tools, messages and innovative resources in their own state capitols. The program is guided by an advisory team and coordinated by a project manager.
“In state capitols nationwide industry advocates are faced with the challenge of educating legislative bodies about the value and importance that aftermarket replacement parts and service contribute to the nation’s economy and the motoring public,” said Gary Manke, president ASAAA. “ASAAA’s campaign will arm our industry advocates and company executives with information to promote and protect the industry’s interests in the legislative and regulatory processes with a consistent and unified voice.”
The program has received financial support from industry companies such as AutoZone, LKQ Corp., CARQUEST, NAPA, Advance Auto Parts, Robert Bosch Corp., and Remy Power Products.
The ASAAA is comprised of 14 regional and state associations representing more than 10,000 automotive aftermarket parts, service and repair industry businesses, and brings together state association executives to network and discuss industry issues.
For more information on the ASAAA, visit asaaa.com.
