SEMA to recognize hottest vehicle platforms
Aug. 23, 2012—This year’s SEMA Awards will recognize manufacturers of the top trend-setting vehicle models.
The SEMA Awards, which will be presented during a press conference at the 2012 SEMA Show, will identify the vehicle platforms that are best for accessorizing and feature innovative, trend-setting products.
“Each year, automakers come out with new and amazing models,” said Chris Kersting, president and CEO of SEMA. “SEMA Show exhibitors invest significant resources and time in developing products for the most promising new models. The SEMA Award is a one-of-a-kind award that recognizes the vehicle models that SEMA exhibitors expect will be the major trend-setters for the year ahead.”
SEMA Show exhibitors will assess every vehicle present at the event to identify the most prominent and “hottest” vehicle models in four categories: car, truck, 4x4-SUV and sport compact. The vehicles with the most votes in each category will be presented with the SEMA Award.
The SEMA Show typically includes more than 700 vehicles that qualify for the award.
"SEMA Show exhibitors are among the true visionaries of the industry,” Kersting said. "The decision to display their newest products on a particular new model is a statement about what they see as the year’s hottest new cars and trucks.”
The 2012 SEMA Show is scheduled for Oct. 30-Nov. 2 at the Las Vegas Convention Center in Las Vegas. For more information about the SEMA Award program, visit sema.org/semaaward.