July 24, 2013— VeriFacts Automotive recently named Laura Delmege-Darr as director of sales and marketing.

Delmege-Darr was formerly the CEO of Chelsea Group where she assisted collision repair operators with business strengthening strategies and provided consulting advice to many of the key insurers and vendors in the collision industry.

“Laura is uniquely qualified for her position at VeriFacts and her vast experience in the automotive industry provides her with a great perspective from which to cultivate future clients,” said Doug Irish, president of Verifacts.

“I have known Laura for a very long time through my association with the Chelsea Group,” said Farzam Afshar, CEO VeriFacts. “She has the drive, passion, and determination to be very successful in this position and I welcome her to our team.”