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ASA acquires management of SDRM

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Nov. 23, 2011—The Automotive Service Association (ASA) on Tuesday announced the organization acquired management responsibility of the Secure Data Release Model (SDRM), a secure method to support immobilizer reset and key code distribution through aftermarket support channels.

SDRM, previously managed by the Associated Locksmiths of America (ALOA), helps ensure that only registered security professionals can gain access to vehicle key codes, according to the ASA.

The ASA said it contracted David Lowell, former executive director of ALOA, to manage the project. Lowell will work with ASA staff at the organization’s headquarters in Colleyville, Texas.

“The National Automotive Service Task Force (NASTF) SDRM has been a great benefit to all stakeholders including the OEMs, aftermarket repair facilities, locksmiths and consumers. I look forward to working with ASA and the opportunity to continue to be directly involved in providing this valuable service,” Lowell said. “As we look to the future, there are many opportunities for expanding the use of the SDRM including theft-related parts, tools and other vehicle security-related items.”

The SDRM was developed by the NASTF Vehicle Security Committee and implemented in 2008, according to the ASA. The SDRM brings multiple components together, including the automaker interfaces and the National Insurance Crime Bureau interface. ALOA developed the SDRM registry interface, and managed the registry and registration process.

“As the SDRM takes on new responsibilities—including vehicle module initialization and theft-related parts programs—ASA is ready and eager to play a larger role in the growth of the SDRM,” said Ron Pyle, president of the ASA and chairman of the NASTF.

For more information about the SDRM, visit

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