Dave Dunn, owner of Dave's Auto Body in Galesburg, Ill., has perfected the secret to customer loyalty programs: offering a service that the customers want to come back for.
A Michigan shop launched a scavenger hunt for customers as a new marketing tactic. Here's how the shop owners put the competition together (with minimal effort) and made it go viral.
Killing two birds with one stone, Tyler Rook is recruiting kids from the local tech high school to aid in the tech shortage, but also stay involved with his community.
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