Ford announced multiple major changes within its senior management ranks on Friday.

Ford on Wednesday named two company veterans to lead its auto and mobility businesses as the automaker shifts to focus on autonomous vehicles.

Ford announced that Raj Nair, executive vice president and president, North America, "is departing from Ford effective immediately."

It was another strong year overall for the company, as full year revenue was up 3 percent in 2017.

CEO Jim Hackett, along with several senior executives, outlined a new strategy for Ford on Tuesday that is aimed at making the automaker more competitive and profitable.

Analysts have pressed Ford executives for more financial details on the future technologies it is investing in and better clarity on how they will deliver the 20 percent margins forecast by former chief executive Mark Fields.

David Kirsch said Ford will need its new chief executive to stay in the future as car manufacturers morph into technology companies during the next 10 to 20 years.

Ford announced senior leadership appointments around the world, completing the newly reorganized team led by new president and CEO Jim Hackett.