Snapchat is rolling out what it’s calling “Context Cards,” a new way for users to get information about the places from which people are snapping, presenting another local opportunity for advertisers in the process.
When you consider a new statistic that shows that search engines report 14.6 percent close rate, while outbound leads (such as cold-calling and direct mail) have a 1.7 percent close rate, there’s no denying that shops need to really concentrate on how their SEO functions. Here are some important basics for businesses to understand.