Roxi Bahar Hewertson is a consultant, business expert and author of books like "Hire Right, Fire Right: A Leader’s Guide to Finding and Keeping Your Best People." She spoke about how to set up employees for success at the hire, as well as how operators and managers can be thorough and respectful when it's time to let somebody go.
Facebook is still the platform with which most people engage, but there's a lot more to consider with regard to marketing, like Amazon's Alexa voice-search function.
