Survey to Evaluate Best Shipping Practices for Online Parts Sales

Sept. 11, 2018
A new auto parts and accessories e-commerce shipping survey seeks to reveal the best shipping practices for auto parts purchased online.

September 11, 2018—A new auto parts and accessories e-commerce shipping survey seeks to reveal the best shipping practices for auto parts purchased online.

The survey is the work of Spork Marketing, an online marketing agency that specializes in auto parts and accessories marketing.

"Most of our clients are selling auto parts and or accessories online, and every single one of them has reported issues with their shipping carrier," says Jason Lancaster, president of Spork Marketing. "This survey is intended to help auto parts and accessories retailers better understand how each of the major shipping providers performs in terms of cost, lost or damaged shipments, customer service and more."

The survey is confidential and short, and takes about three minutes to complete. The survey gathers data about the types of products being sold, the overall performance of various carriers, and also dives into the topic of damaged goods.

"According to our clients, damaged shipments are a serious problem. While the major carriers seem to do well with smaller packages and padded envelopes, larger packages seem to suffer from damage. We're curious to learn if there's a difference between the major carriers in terms of the way they handle these larger items," says Lancaster.

The survey can be found here. The survey will close Sept. 30 at midnight, and all data will be compiled and reported on the Spork Marketing blog later in the fall.

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